Hey there, I'm Chris. I'm a freelance strategy consultant living and working between Frankfurt and Vienna.

I'm deeply passionate about creating value and using my skills and knowledge across various fields to help startups build products and brands that really make a difference in people's lives. Meanwhile, I'm also on to a psychology project named Chummify, dabble in writing and love being a musician by night. I come from a less conventional path and was previously a product manager.


Building, Chummify. - in German

Freelance Strategy Consultant, chrschw.com.

Sometimes, Writer & Musician.


Junior Product Development Manager, mymuesli.

Product Management Intern, mymuesli.

Retail Sales Assistant, Peek & Cloppenburg.

Founded, Gronkh-Fanseite & Gronkh-Fanshop. - in German

Alma mater

University of Passau, Honours Degree in Digital Technology and Entrepreneurship.

I've worked on projects for

Hey, let's talk.

Looking to start a project? Feeling to say hi? You can get in touch right this way or by using any of the buttons below. I look forward to hear about your project!

I only take on a limited number of projects at a time. This quality control means I can give each one exactly what it needs – focus and time.

There’s, frankly, a lot of superficial knowledge around content out there, which is something I can usually see right through. It's like an epidemy of unscientific, low-quality research paired with good marketing skills to just milk as much money as possible from people's wallets.

Having a knack for critical thinking and evaluating information, I'll try my best to filter through all of that, solve your problem and come up with a unique strategy to make your vision reality.


Nice to meet you! I'm Christian, but you can call me Chris, too.

My journey is a little different than most. While other kids were busy coming up with sneaky plans to destroy their sibling's Lego creations (somehow I feel guilty writing this), I spent a large part of my youth playing ice hockey on a competitive level in my hometown of Frankfurt, Germany. At some point during my late teens, I even almost made it into the national youth hockey team! Sad to say, everything became way too stressful for a young fellow like me and I had to take a break before the final draft was officially announced.

Being just a normal kid, I've always tried to balance sports with school, friends and all of my other interests, especially making music, reading books and playing way too many video games. Although I don't have much time left for games nowadays, I still have a weak spot for beautifully crafted stories (I'm looking at you, Detroit: Become Human) whenever I happen to stumble upon video games that just captivate me on an emotional level. Hell, even life itself is a game, where you're writing your own destiny.

Trying out different things as a teenager, I started dabbling in doing design work for other people and also founded Gronkh-Fanseite, a Facebook fanpage for Gronkh, one of the most famous and humble YouTube personalities in Germany. I created content and took care of his community while growing the page to a little more than 20,000 likes in no matter of time.

Afterwards, I also decided to follow up with a merch store and some content on Youtube, too. The videos were nothing to be considered serious, though. I wanted to hand everything over to him, but unfortunately, he has never responded to any of my emails or personal letters. It's currently inactive and I haven't updated anything since a couple of years. Maybe I should reconsider this project again, who knows?

Every product guy has usually an interesting story to tell about how they developed their first business as a kid. For most, it's not even about money at all, but the freedom and means it gives you to pursue something that you love while "finding a way to create value as a byproduct of how you want to live your life." Credits go to Colin Wright for that phrase, love it!

It's still quiet cool to see where a person is coming from, whether by having started out selling sugar-coated lemonade across the street (the epitome of childhood entrepreneurship) or closing highly profitable deals on marbles in the playground.

Funnily enough, my "first time" wasn't even that far off. When I was younger, we had this thing going in my hockey team where everyone was collecting player cards and, as we all know, kids just always need something cool to show off.

One day in elementary school, I brought some of these with me and showed them to my classmates who were, from today's perspective, a very unsuitable target group. I still don't have a clue how I did it, but at some point, my peers started offering me cash to buy them.

While it wasn't the most sophisticated deal, it was still a lot of money for me back then and set me up for a lifelong journey of discovery, always keeping an open mind wherever life is going to take me.

Finishing school as an 18-year-old kid, I knew that I wanted to experience something new after having been stuck in the classroom for more than 12 years. I've always had mixed feelings about the idea of going to university right after school, so instead of that, I decided to get a summer job at a retail clothing store, saved all of that money and went on a three-month backpacking trip to Southeast Asia by myself. I didn't have a single clue what I was doing back then, however, it became such a profound learning experience that I wouldn't want to trade for anything, really.

Up until this point, my wanderlust has brought me to 30 countries around the globe and there's definitely way to go. The world is just such an amazing place with so much diversity, yet people are somehow the same wherever you go. Despite of cultural differences, we still have similar dreams, wishes and needs in our own lives, regardless of how fortunate someone is.

It's even more fascinating to see how many live with less, but manage to crack smile after smile by just not taking anything for granted and appreciating the little things in life. It's something we Westerners could all learn a lot from.

An endless curiosity, being interested in unconventional things and challenging not only myself, but also the status quo are character traits that were always very important to me, even since childhood, and have definitely shaped me into who I am today.

To be honest with you, it's probably one of the reasons why I don't like how our education system works. Although I spent some time in university, our society is still trying to pigeonhole people, where it's usually expected from you to pursue only one major area of study, become a specialist and work 40 hours per week for the next 40 years in your life. Sure, there definitely are some exceptions, but if it was up to me, I'd have loved to study all of my interests and design my own major in that manner.

Especially from a psychological standpoint, it should be all about adapting education to the individual, not the other way around. The human brain is just capable of so much and you owe it to yourself to explore all of these nooks and crannies of it.

Anyway, I still studied Internet Computing in the lovely town of Passau for a few semesters, but realized, quiet frankly, that it just wasn't for me. Although I was actually thinking about finding an internship as a UX Designer, I ended up interning as a Product Manager with mymuesli, which is definitely one of the coolest and most successful startups in Germany. It wasn't even that small anymore, but still felt like one big family. I learned so much during my time there and am still very grateful for having been given this opportunity. Later on, I continued working there and am still involved in a couple of really exciting projects.

Born in Frankfurt and having lived in six other different cities around the world over the last couple of years, I'm now happily based back in Frankfurt and Vienna. I'm 21 years old, work part-time and hold a degree from the University of Passau, given the fact that I haven't finished my studies in a conventional manner.

Other than that, I have a deep passion for health, nutrition, weightlifting, exercise science, neuroscience, psychology, self-improvement, music, user experience design, philosophy and travel.

In my spare time, you'll find me either making music, meditating, lifting weights, doing yoga, running, going to concerts and festivals, dancing, reading a good book, researching stuff, cooking something healthy, tasting new food, listening to music, taking photographs, watching movies, spending time with loved ones, meeting new people, losing myself in philosophical discussions, being outdoors, getting lost, smiling, traveling around the world, crossing things off my bucket list or simply enjoying life as much as I can. Now, it's up to you to choose one.


Having been a relentless science nut since a young age, I ended up with a broad and deep knowledge of various fields in life. There's just something extremely fulfilling about getting familiar with different fields of studies and learning just for the sake of learning.

Thus, I started to become more of an expert generalist (aka t-shaped person) over the years and have loved to take on the role as a personal consultant for others whenever I was being asked for it.

Although my roots lie in product management, I still apply all of my knowledge to every new project I'm faced with. Being a consultant now, I especially gravitate towards putting more time and effort into the research process and the early stages of the product life-cycle.

I'm also a big believer in the philosophies behind Deep Work, Lean Prototyping, the Minimum Loveable Product, Lovability, Company of One and Doing Things That Don't Scale. Oh, and I'm fluent in German, English and Russian, too.


Importance of the Four Pillars of Optimal Health: Diet, Exercise, Sleep and Stress Control

Focus on Nutritional Health

Resetting Liver Metabolism through Time-Restricted Eating and Alternate-Day Fasting

Inducing Autophagy through Prolonged Fasting resulting in Reduced Inflammation, Better General Health, Prevention or Delay of Neurodegenerative Diseases and Increased Longevity


Scientific Fundamentals of Nutritional Biochemistry

Efficient Fat Loss Methods while Retaining Muscle Mass

Regaining Insulin Sensitivity and Battling Type-2 Diabetes through Fasting

Using Elimination Diets for Treatment of Autoimmune Diseases

Maximizing Protein Synthesis in the Human Body

Importance of Micronutrients for Prevention of Nutritional Deficiencies

Personalized Nutrition based on Health Data Analysis (e.g. Blood Markers, Glycemic Response, Microbiome, Nutrigenomics...)

Exercise Science

Current State of Science

Focus on Fundamentals of Strength Training

Experience with Closed Kinetic Chain Exercises, Heavy Compound Movements, Olympic Lifts, Balanced Movement Patterns with Weighted Calisthenics, Mobility Work & Yoga

Time-Efficient and Lifestyle-Friendly Workout Regimes to Maximize Strength & Hypertrophy Gains


Role of Exercise and Nutrition in Enhancement of Cognitive Performance and Prevention of Age-Related Diseases

Increasing Brain-Derived Neurotrophic Factor (BNDF) through Fasting, Aerobic Exercise and Specific Food Groups

Ketogenic Diet's Effects on Cognitive Function, Cancer, Diabetes, Alzheimers and Parkinson's Disease

Understanding Nootropics


Personality Psychology

Importance of Big Five Personality Traits in Life, Relationship & Career Satisfaction


Product & UX Design

Conducting UX Research through Interviews, Focus Groups and A/B Testing

Knowledge of Common Design Heuristics

Basic Photoshop & UI Design Skills

Know-How about IT Basics (not quiet Mr. Robot yet, but always learning...)

Creating Landing Pages

Building Low & High Fidelity Prototypes with Sketch

Visual Programming with Bubble

Don't get me wrong, I am by no means a hundred percent expert in any of these fields of study, but am really good at connecting the dots between all of them.

While there are certainly many great scientists and specialists out there, most tend to immerse themselves in their work in such a deep way that they may, as a result, lose sight of the bigger picture. That's where I usually step in, trying to make order from chaos, as Jordan Peterson would have said it, and seeing patterns where others just see the seemingly impossible at first.

I also taught myself how to go deep on subjects fast throughout the last few years. Rather than trying to learn every single aspect of a particular topic, I found it to be more efficient to spend my time researching and identifying the single best sources of scientific literature in a specific area, and then going straight to that source. On top of that, I critically question everything as much as possible before applying it anywhere.

You should also know that I really love experimenting with new insights in my own everyday life. And if I'm truly unsure about something, I'll let you know it, but am therefore even more eager to learn more about the subject.


Pardon me for switching to German for this one.

I'll try to make it quick and painless. Really.

Angaben gemäß § 5 TMG

Christian Schwarz
Kochstraße 27
04275 Leipzig

Christian Schwarz
Hahngasse 15/17
1090 Wien


E-Mail: chris (at) chrschw.com

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